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News Highlights
| $11m integrated account for French/West/Vaughan French/West/Vaughan (FWV), IPREX partner in Raleigh, NC, announced that 1800Hotels.com has named it worldwide agency of record for its $11 million integrated marketing account.
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| MAKOVSKY & CONCEPT FORM US / INDIA ALLIANCE Makovsky + Company president Ken Makovsky announced the formation of a strategic alliance with Concept Communication Ltd, India's leading independent communications agency. Both firms are IPREX partners. As part of the alliance, Concept will establish a dedicated "India Desk" in New York to serve both Indian multinational companies active in the US and US-based companies entering India.
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| FINEMAN'S ANNUAL PR BLUNDERS HALL OF SHAME The 15th Annual Top 10 PR Blunders List, compiled by the IPREX partner in San Francisco - Fineman PR - has been published. For 2009 it features a photo op flop near Ground Zero, a six-year old treated badly, bankers gone wild, social media fiascos, and airline baggage nightmares.
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| 36% ANNUAL GROWTH AS PAVER SMITH WEATHERS RECESSION UK IPREX partner Paver Smith has announced a 36% increase in turnover for 2009. Income rose from £1.7m ($2.8m) to just under £2.4m ($3.9m), with a net gain of 17 new clients over the year, including the National Lottery, Grosvenor and webuyanycar.com. The agency, headquartered in Liverpool, also took its head count to 38, launched its in-house training academy and opened its Deansgate office in Manchester. "I don't think we've ever worked as hard in our lives," said managing director Dougal Paver. "We focused heavily on training, development and systems and that's delivered for us," he said. Paver predicts that 2010 will be "as tough, if not tougher" than 2009 but is forecasting growth of around 10% for the year.
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| IPREX boosts European capability with new partner - wbpr - in Germany IPREX, the worldwide corporation of independent public relations and communication firms, has boosted its client service capability in Europe by electing wbpr as an additional partner in Germany, joining long-standing partner m/e brand communication of Düsseldorf. This is the description of the news site
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| IPREX new partner in Argentina is MGH Communication Management MGH Communication Management, the strategic PR firm based in Buenos Aires, Argentina, has been elected as a partner in IPREX, the worldwide corporation of independent public relations and communication firms.
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| IPREX expands in South America as Item Comunicação joins Item Comunicação, the award-winning Sao Paulo PR consultancy, has been elected a partner in IPREX, the global corporation of independent public relations and communication firms.
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| Peter Wilkinson appointed IPREX President Asia Pacific Peter Wilkinson, CEO of Wilkinson PR, a full service corporate affairs and public relations agency with offices in Sydney, Melbourne and Perth, has been appointed President Asia Pacific of IPREX, the global corporation of independent public relations and communication firms.
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| IPREX expands in the UK as Paver Smith joins Paver Smith, the fast-growing PR agency with offices in Liverpool and Manchester, has been elected a partner in IPREX, the worldwide corporation of independent public relations and communication firms.
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| IPREX recruits DCP in Belfast DCP, the award-winning public relations, strategic communication and marketing consultancy based in Belfast, Northern Ireland, has been elected a partner in IPREX, the worldwide corporation of independent public relations firms.
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