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CROATIAN COMMUNICATION MANAGEMENT FIRM MADISON CONSULTING JOINS IPREX
April 27, 2011
Croatian communication management firm Madison Consulting has joined IPREX - the worldwide corporation of independent public relations and communication firms.
Founded in 1999 and based in Zagreb, Madison is now one of the country's largest firms in its sector and has built a reputation for linking effective strategy to defined and measurable results.
Working in public, private and non-profit sectors, the firm offers a comprehensive range of services including corporate communication, media relations, social media, crisis communication, financial consulting, internal communication, public affairs and marketing communication.
Madison has maintained a generalist approach to its client portfolio and has a highly-skilled team working on clients including Adris Group, the City of Rijeka, Nestlé, dm-drogerie markt, Erste Bank, IKEA, Gigaset Communications and Saab-Gripen Aeronautics.
With long experience of managing programs across borders in the region, the firm has particularly deep knowledge of Serbia and Bosnia.
Managing Director Mladen Hrgarek said: "We strongly believe that sharing knowledge and experiences is important for facing future challenges in our profession, therefore we are very pleased that Madison is recognized as a partner by the network of colleagues in IPREX."
IPREX EMEA President Christian Hannestad (The Communications Business, Edinburgh) commented: "With Croatia looking to become the EU's 28th member state we are delighted to welcome Madison to our expanding EMEA group, which now has 33 offices, from Dublin to Dubai.
"The IPREX global footprint will certainly help Madison make connections around the world on behalf of its clients, while our existing partners can be confident that their clients now have an extremely impressive resource ‘on the ground' in one of the region's emerging nations."
About IPREX
IPREX is one of the world's major corporations of independent public relations and communication firms. Founded in 1983, its 67 partners have 98 offices in North and South America, Europe, the Middle East and Asia Pacific, with annual revenue of $175m. Its 1,300 professionals provide a comprehensive range of services for some of the world's most successful companies.
